Runway x NAPKIN Hackathon.
Kicking off the creative hackathons with NAPKIN and AI platform Runway to bring creativity and technology together.
In partnership with NAPKIN · Runway
The collaboration
The first in an ongoing series of hackathons between NAPKIN and Runway, bringing together creatives, technologists and studios to explore what the current generation of generative video tools can actually do in a production context.
The brief
Teams were asked to build a short-form piece from concept to finished cut inside a single working session, using Runway's video models alongside their own craft. MAD BAD sat on the creative support side, helping teams shape ideas that would actually survive contact with the tools.
What's next
The Runway x NAPKIN partnership continues through 2026 — with more hackathons, community sessions and studio collaborations planned. If you'd like to get involved, get in touch.
Want to collaborate on the next one?